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The Influencer Marketing Blog

Influencer Marketing Strategy & Insights.

How to Get a YouTube Sponsorship

By Jessica Schimm

in YouTube, YouTube Sponsorship

Posted November 1, 2017

So, you want to get a YouTube sponsorship? Here's a few high-level tips for those who are just starting out. 

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The Most Common Types of Influencer Videos and the Differences Between Them

By Jessica Schimm

in YouTube

Posted July 18, 2017

Haul, unboxing, vlog or creative production: which kind of video is best for your marketing launch? 

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How Social Media Influencers Can Drive More Downloads to Mobile Gaming Apps

By Jessica Schimm

in YouTube

Posted June 23, 2017

How do you get downloads on an app game? Put your audience in the world of the game, like this influencer did.

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6 Celebrities Who Are On YouTube and Uploading More than Just Music Videos

By Pharra Perry

in YouTube

Posted June 21, 2017

A list of celebs who have used YouTube to connect with their fans more authentically and intimately then they could have on TV. 

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How To Grow Your Brand's YouTube Profile

By Mark Borum

in YouTube, Campaign Strategy

Posted April 6, 2017

We all know that social platforms are a fantastic way to reach and engage our audiences in a medium that they are comfortable with and in a voice they can resonate with. However, most brands find the use of YouTube to be daunting when it comes to determining how exactly to increase sales and to improve brand awareness.

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Save the Headache - Ensure FTC Compliant Influencer Marketing With These Tips

By Jessica Schimm

in YouTube, Distribution, Brand Safety/FTC

Posted April 3, 2017

Here are four ways influencer marketing is - surprisingly to some -  a great brand safe option in advertising for those who do it right.

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How YouTube Messenger Will Change Video Engagement

By KristiHines

in YouTube, Engagement Rate

Posted September 27, 2016

A few tips for keeping comments on platform as YouTube rolls out its new app that allows in-app conversations.

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YouTube Holiday Gift Guide [Infographic]

By Mark Borum

in YouTube, Seasonal Campaigns

Posted December 19, 2014

We’re deep into the holiday season and if you’re anything like me, you’ve not even begun shopping yet. In fact, you’re probably trying to time your Amazon Prime delivery so the FedEx guy knocks on your door, gifts in hand, the exact moment the family is exchanging presents. Ah...technology.

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