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The Influencer Marketing Blog

Influencer Marketing Strategy & Insights.
By Jessica Schimm

in ROI

Posted December 18, 2017

25 Influencer Marketing Statistics You Need to Know

Statistics on influencer marketing, social media marketing, online video, adblockers and branded content..

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By Jessica Schimm

in ROI

Posted September 20, 2017

How to Measure Your Influencer Marketing ROI, for Various Marketing Goals

A quick guide to what metrics should be high based on specific brand goals. .

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4 Powerful Influencer Marketing Measurement Models Marketers Love

A look at attribution models + predictive analysis to measure influencer marketing ROI..

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By Jessica Schimm

in ROI

Posted June 23, 2017

Go Beyond Last-Click Attribution with These 7 Tools

“But What About the People That Opened New Tabs?” Here’s how you can track viewers from your influencer campaign..

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