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The Influencer Marketing Blog

Influencer Marketing Strategy & Insights.

Creator Spotlight: Corridor Digital

By Jessica Schimm

in Finding Influencers

Posted July 28, 2017

 This week's Featured Creator channel is Corridor Digital. Sub number: 4.3 million / Verticals: Gaming, Tech, Science, Anime, Film.

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How To Find the Right Influencers With These 3 Data Sources

By Jessica Schimm

in Finding Influencers

Posted July 14, 2017

You’re not investing smartly in an influencer if you’re not looking at these data sources to learn about their reach.

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Meet the Health Influencers Who Make Meal Prepping Healthy and Easy

By Pharra Perry

in Finding Influencers

Posted June 30, 2017

See what we love about this health influencer channel, which inspires it's 370k+ subscribers to live a better, healthier life.

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Why Plus-Size Influencers Are Perfect for the Plus-Size Market

By Jessica Schimm

in Finding Influencers

Posted May 5, 2017

The plus-size market is booming right now, and the growth is happening online. Here's how plus-sized brands should use influencer marketing to ride the wave. 

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Why International Influencers are Worth Considering

Last year Europeans spent just under $200 billion online. Have consumers overseas? International influencers can help you reach them.

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Work With Micro Influencers and You'll Love The Engagement

By Jessica Schimm

in Engagement Rate, Finding Influencers

Posted March 24, 2017

Micro influencers earn higher engagement rates on average for brands. Bigger isn't always better. 

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Reelio’s Best Influencer Campaigns of 2016

A highlights reel of our most memorable influencer campaigns of 2016, featuring Superwoman, Scott DW, Linus Tech tips and more.

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The Pros and Cons of Working With Influencers Directly

By Jessica Schimm

in Finding Influencers, Influencer Pricing

Posted December 8, 2016

This is the first of a 4-part series, (see part 1, part 2, part 3), in which we break down the pros and cons of different ways to work with influencers, so you can make the most-informed decision for your brand's influencer marketing campaign.

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