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The Influencer Marketing Blog

Influencer Marketing Strategy & Insights.

Your 2018 Influencer Marketing Plan (Template Download)

By Jessica Schimm

in Campaign Strategy

Posted April 27, 2018

The best influencer marketing campaigns aren't done in a day. Here's your fail-proof guide to planning your influencer campaign. 

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Reelio’s Top 5 Influencer Marketing Blog Posts of 2017

What marketers wanted to know about influencer marketing in 2017.

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How Influencer Reviews Can Help Your Product

By Chelsea Mahoney

in Campaign Strategy

Posted June 27, 2017

Got a not-so-great review from Sandy A. in Wisconsin? Influencers can help generate positive brand lift and help reverse negative reviews with product videos.

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How To Grow Your Brand's YouTube Profile

By Mark Borum

in Campaign Strategy, YouTube

Posted April 6, 2017

We all know that social platforms are a fantastic way to reach and engage our audiences in a medium that they are comfortable with and in a voice they can resonate with. However, most brands find the use of YouTube to be daunting when it comes to determining how exactly to increase sales and to improve brand awareness.

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Reelio vs. FameBit: Influencer Marketing Platform Comparison

Which influencer marketing platform is best for you? Reelio or Famebit?

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7 Tips to Nail Snapchat Influencer Marketing

By Jessica Schimm

in Campaign Strategy, Snapchat

Posted February 2, 2017

A guide to help you find success with influencer marketing on Snapchat.

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6 Tips For Working With Influencers on Instagram

By Jessica Schimm

in Campaign Strategy, Instagram

Posted January 19, 2017

How to make your brand Insta-famous with influencers on Instagram. 

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How to Adopt Transmedia Storytelling in Your Influencer Marketing Campaign

In a world of digitally-savvy viewers, it’s not enough to just use social media channels as distribution platforms. Transmedia campaigns use each channel to unfold the next part of the journey.

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