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The Influencer Marketing Blog

Influencer Marketing Strategy & Insights.

Why Every Startup Founder Needs a Partner

By Ben Williams

in Startup Life

Posted October 19, 2015

(This article was originally published on Startup.com.)

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5 Battle-Tested Strategies for Building a Team That Performs Under Pressure

By Ben Williams

in Startup Life

Posted October 9, 2015

(This article was originally published on SmartBlog on Leadership)

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YouTube Reverses Course on Paid Product Placements and Endorsements Policy

By Daniel McKenzie

in Industry News

Posted October 7, 2015

This was originally published on LinkedIn.

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Reelio Team Hits Playlist Live!

By Mark Borum

in Industry News

Posted September 14, 2015

The Reelio team headed to Washington, D.C. for Playlist Live, a 3-day event joining YouTube creators, fans, and industry folk. The event took place at the Marriott Marquis, in the heart of Washington, D.C.

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VidCon 2015 with JayFluent

By Mark Borum

in Finding Influencers

Posted July 31, 2015

We're all recovering from a great trip to VidCon 2015. If you didn't get to go, we hope you enjoyed Jude Periscope-ing the panels during the con. We also wanted to share this great video of VidCon 2015 with JayFluent, our community manager:

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VidCon 2015 Industry Recap

By Mark Borum

in Industry News

Posted July 31, 2015

Seeing them on the subway cars and billboards of New York City helps Madison Avenue get behind the celebrity of the YouTube personality. However, nothing compares to the frenetic energy of nearly 20,000 fans, when talent such as Grace Helbig or Dude Perfect walked through the Anaheim Convention Center this past weekend at the 6th annual YouTube VidCon.

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Yes. We. Cannes!

By Mark Borum

in Finding Influencers

Posted July 2, 2015

You may have seen our countless tweets, Facebook and LinkedIn posts, and Instagram photos over the past few weeks, where we announced shouted from the rooftops that we were going to Cannes. You’ll have to understand our excitement.

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YouTube Holiday Gift Guide [Infographic]

By Mark Borum

in Seasonal Campaigns, YouTube

Posted December 19, 2014

We’re deep into the holiday season and if you’re anything like me, you’ve not even begun shopping yet. In fact, you’re probably trying to time your Amazon Prime delivery so the FedEx guy knocks on your door, gifts in hand, the exact moment the family is exchanging presents. Ah...technology.

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