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The Influencer Marketing Blog

Influencer Marketing Strategy & Insights.

Entertain, Educate, Inspire: What’s Your Influencer Content Going to Do?

By Cameron Reiss Posted May 26, 2017

Influencer-generated content delivers value to audiences much better than brands can do alone. 

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What Musical.Ly is, Who's on it, and How Brands Can Connect With Its User Base

By Pharra Perry Posted May 25, 2017

Is musical.ly the “New Black” for influencer marketing? If your target audience is females ages 13-24, you’ll want to consider musical.ly in your campaign.

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The definitive Guide to Branded Content

By Jessica Schimm

in Cross-Platform Campaigns

Posted May 19, 2017

Consumers want to be educated, entertained and inspired. Influencers can help brands do that.

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How To Work With Sport and Fitness Influencers this Football Season

By Jessica Schimm

in Seasonal Campaigns

Posted May 19, 2017

Hut, hut. HIKE. Connect with your audience over the sport they love. 

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Purchases on Mobile Increase, Home Improvement Brands Capitalize on YouTube, and Publishers Look to Grow Audiences

By Jessica Schimm

in Industry News

Posted May 12, 2017

A quick round up of the latest in digital marketing, branded content, influencer marketing and more.

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4 Awesome Back-to-School Campaign Ideas with Influencers

By Jessica Schimm

in Seasonal Campaigns

Posted May 12, 2017

Get your brand in front of moms, kids, teens and college students with their favorite influencer.  

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16 International YouTube Influencers That Will Reach Your Overseas Audience

By Pharra Perry

in influencer lists

Posted May 9, 2017

Want to partner with influencers overseas? Start with this list of phenomenal Instagram influencers, sorted by country.

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Hyundai Launches Branded Content, Teen Phone Usage Up & Who Should Take Responsibility for Fyre Festival Promotion?

By Jessica Schimm

in Industry News

Posted May 5, 2017

A quick round up of the latest in digital marketing, branded content, influencer marketing and more.

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