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All posts by Mark Borum

Mark Borum, co-founder and VP of sales & marketing at Reelio, a leading influencer marketing platform that connects global brands with today’s hottest digital stars, brings a diverse background in the arts and marketing to the Reelio team. By merging the creative with an analytical mindset, Mark is strategically driving the company’s growth and brand vision.

How To Grow Your Brand's YouTube Profile

By Mark Borum

in YouTube, Campaign Strategy

Posted April 6, 2017

We all know that social platforms are a fantastic way to reach and engage our audiences in a medium that they are comfortable with and in a voice they can resonate with. However, most brands find the use of YouTube to be daunting when it comes to determining how exactly to increase sales and to improve brand awareness.

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Reelio vs. FameBit: Influencer Marketing Platform Comparison

Which influencer marketing platform is best for you? Reelio or Famebit?

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Why is Reelio the Best Influencer Marketing Company for you? We Have Answers. 

By Mark Borum

in Exclusivity, ROI

Posted July 29, 2016

Reelio answers the most frequently asked questions from brands about influencer marketing.

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Join Reelio at Buffer Festival 2015 - #ReelSuite

By Mark Borum Posted October 20, 2015

Stay Tuned for a Buffer Festival recap, and hear a little about what happened in the #ReelSuite! Thanks to all our snapchat followers for coming along for the ride!

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Reelio Team Hits Playlist Live!

By Mark Borum

in Industry News

Posted September 14, 2015

The Reelio team headed to Washington, D.C. for Playlist Live, a 3-day event joining YouTube creators, fans, and industry folk. The event took place at the Marriott Marquis, in the heart of Washington, D.C.

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VidCon 2015 with JayFluent

By Mark Borum

in Finding Influencers

Posted July 31, 2015

We're all recovering from a great trip to VidCon 2015. If you didn't get to go, we hope you enjoyed Jude Periscope-ing the panels during the con. We also wanted to share this great video of VidCon 2015 with JayFluent, our community manager:

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VidCon 2015 Industry Recap

By Mark Borum

in Industry News

Posted July 31, 2015

Seeing them on the subway cars and billboards of New York City helps Madison Avenue get behind the celebrity of the YouTube personality. However, nothing compares to the frenetic energy of nearly 20,000 fans, when talent such as Grace Helbig or Dude Perfect walked through the Anaheim Convention Center this past weekend at the 6th annual YouTube VidCon.

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Yes. We. Cannes!

By Mark Borum

in Finding Influencers

Posted July 2, 2015

You may have seen our countless tweets, Facebook and LinkedIn posts, and Instagram photos over the past few weeks, where we announced shouted from the rooftops that we were going to Cannes. You’ll have to understand our excitement.

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