Beauty influencers are testing IGTV and we’re taking notes. Get a head start on your next brand-partnership by understanding the various ways influencers are using the new video platform.
Brands shouldn’t rely solely on positive organic shout-outs from fans online, says the head of influencer marketing at the global agency OMD.
We’ve got your step-by-step guide on how to screen data for indications of fake followers and an explanation about why they're a problem.
Helping you understand your influencer marketing campaigns analytics.
The best influencer marketing campaigns aren't done in a day. Here's your fail-proof guide to planning your influencer campaign.
Want to work with social influencers? Here’s our guide to getting that first outreach communication right.